This incident is being an awkward arrange marriage. This channel is dear to India’s liberals and a social media website home to the Hindu right-wing. This is a weird combination which no one thinks about.
This month, NDTV and Koo made a one-year partnership to host their respective content on the other’s platform.On August 18,NDTV came on Koo. They even went live on Koo. They have collected over 20,000 followers.
Around the same time, the social media site highlighted twice on the news channel NDTV 24×7. It was during the early evening. First, in anchor Sanket Upadhyay’s meeting with legislator Sushmita Dev. The matter was she as of late quit the Congress party to join the All India Trinamool Congress. Upadhyay picked an inquiry from Koo – “what is the current situation of Congress in Indian legislative issues?” – and presented it to Dev.
The subsequent occurrence happened in a discussion on India’s conciliatory procedure in Afghanistan. The channel’s nascent Koo handle had put out a survey on the right-shifting online media site. It inquired, “Should India draw in with the Taliban?” Fifty-two percent said it shouldn’t, and that was streaked on the channel as what “Indians feel” about the country’s international strategy.
NDTV actually telling everyone that they made this to value engagement of social media.
The channel declined to comment on Koo’s concrete deliverables as part of the deal. Also, Koo co-founder and CEO Aprameya Radhakrishna also refused to comment on this story.
NDTV isn’t the lone media organization to join Koo. Early participants from the news channel space incorporate the Times bunch, the News18 bunch, India Today bunch, India TV, and the Republic media organization. From print media, Hindustan Times, New Indian Express, Amar Ujala, Dainik Jagran, Loksatta, and Punjab Kesari have set up their shelters on the online media site.